3 Reasons You Should Learn Digital Marketing
Create your Online Digital Marketing Career

We’re all familiar with the Internet, most of us are using it everyday. We get our news on Facebook, our answers on Google, and our comedic fix on blogs such as Buzzfeed. However, the internet offers so much more.

In today’s online world, it’s possible to land a number of high-paying jobs with the right set of  knowledge and skills. It’s even possible to create your own career online. There is no time like the present to learn online marketing; here are 3 reasons why:

1. Online digital media will even surpass Television by 2020. Traditional marketing is showing great signs of change, and within it creating new sets of skills demanded in the market. In 2014 alone, advertisers spent 14.8% more on digital ads globally than the previous year.

2. Steady growth in digital ad spends = more jobs for digital marketers. Advertisers continue to shift their ad budgets from traditional media to digital, and the opportunities for digital marketers will increase as a result.  In the U.S. alone, advertisers shifted over $1.5 billion from TV to digital in 2015. Now is the time to join the digital industry.

3. When you put hard work into a career, it’s always a positive to see the fruits of your labor. To be able to attribute success directly to your efforts is not a luxury all careers offer. With digital media, growing access to data and new technologies are allowing marketers to increasingly attribute ROI (return on investment) to their work.

Harnessing the power of digital marketing is not only effective for business, but for individuals as well. We can all use digital media to market ourselves, whether it be to land your next dream job or to support a cause you truly believe in.
We’re living in an online world which offers endless possibilities to those willing to understand and capitalize on it. Are you ready to be one of those people?